About this project
It’s always a challenge to create a memorable logo for a start-up business, particularly when there’s a lot of local competition. You have to be careful not to confuse the target audience whilst also striving to find some individuality.
I started Alex’s project by researching similar businesses operating in and around Stockport. Plumbing and heating logos follow a similar trend with images of water droplets, flames and pipes so I felt there was an opportunity to try something a little different.
This icon-based logo represents the two aspects of Alex’s work. The two icons come together to form a memorable, striking device which can be used with or without type.