Here we are with the end of 2020 in sight and what a year it’s been! It started badly for me when I lost my Dad after a short illness. I went from that straight into the pandemic. I was lucky enough to have some projects on the go during the early part of lockdown.
In between those projects I cleared two borders in our garden and did some planting.
It felt good to be in the garden in the middle of April sunshine and bird song. Most days a solitary Robin kept me company.
Unfortunately during this time I found myself really struggling for any kind of creativity.
A lot of people tell you to get out into nature when this happens. When I did that I just wanted to stay there.
I noticed from social media that I wasn’t the only one struggling. Other designers were having exactly the same problem.
I can’t turn creativity on and off like a tap. Lifestyle changes or sudden events can impact it and it doesn’t always come back quickly or easily. Sometimes I need to gently work at getting it back.
I came to the realisation that I needed a bit of a rest and some breathing space. So alongside my project work, I found time to experiment with other creative pursuits.
I created digital art with some new software I’d bought for the business. Bought some refills for a fountain pen I’d inherited and did some ink drawings with it. I also dug out my watercolour paints, wrote some poetry and started taking photos again.
All of this was just to get my creativity going again.
When you run a design business creativity is a key part of what you offer. That brings with it its own pressures.
So it was really was nice to make a whole bunch of things without a brief or a deadline.
When I find myself in the middle of a creative block I try not to power through it. Doing that can be exhausting and counter productive. I try to make some time to rest and try out different things.
Different creative pursuits got my creativity back. It had the knock on effect of helping me bring a new focus to my project work and my business.
If you’re in the middle of a creative block I feel for you, it can be pretty demoralising.
Try stepping away from the day to day. Do some things you haven’t done for a while and don’t be too self-conscious about what you’re creating.
The end result isn’t always the important thing. Sometimes the process is what counts and what can get you firing again.
I love to work with businesses who have a positive impact on the world and see the value of great design. If you need some help with a web design or branding project I’d love to hear from you.
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